Updates about our company, tips for selling on Instagram, insights on the fashion industry at large, and more!


Seller Spotlight: @katsfits


We interviewed Kat, owner of @katsfits ( to learn about the ways she’s using Thryft to grow her business. Read on to learn about her story. When did you start your business and why? I originally made this account back in 2019 to sell unwanted clothes from my own closet casually. It was something to […]

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Interview with our Founders


This week I sat down with Sam and Capri, the co-founders of Thryft. We talked about how Thryft began, what it’s like to be a YC founder, their favorite trends within the industry, and more. Check out our discussion below! 1. What is Thryft and how does it work? Sam: Thryft is Shopify for Instagram […]

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Seller Spotlight: @abitchforbrandy


We interviewed Katelyn, owner of @abitchforbrandy (, a well-known resell shop of Brandy Melville on Instagram. Read on to learn about her story and how Thryft is changing the way the way she does business. When did you start your business and why? “I started my business during quarantine! I had a lot of free […]

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Seller Spotlight:


Today we interviewed Cathy, owner of ( She’s a top Instagram seller with over 18k followers — and growing! Read on to learn about her store & story. When did you start your business? “May 2020, almost coming up on a year and it’s crazy how much the account has grown since then. It […]

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Seller Spotlight:


Today we interviewed MaryClaire, owner of ( She’s a popular Instagram seller who is changing the way she does business with the help of Thryft. Read on to learn about her store & story.  When did you start your business? “I started this business at 15 (I am currently 16), and almost 2 years […]

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Best Website Builders for Instagram Sellers


1. Thryft Website Example: Pricing: Website Plan – $6/mo Analytics Plan – $6/mo Shop Plan – $6/mo Entrepreneur Plan (all-inclusive) – $15/mo Plans are not necessary to sell with Thryft Additional Fees: 2.9% + 30¢ per purchase + 1 – 1.9% + 10¢ per purchase X-Factor: Cheapest Option; takes only seconds to setup and update […]

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Fast Fashion Is Out


“The very nature of fashion’s raison d’être — new styles, looks and lines every season — is diametrically opposed to sustainability,” says Max Lenderman, CEO of School. Fashion conditions us to follow trends and frequently reinvent our style — to discard the old and buy-in to the latest hype. The fast fashion industry’s so-called “democratization […]

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Dark Academia Starter Pack


What is dark academia exactly? That would be a subculture with a heavy emphasis on the “scholarly” and deeply infused with Gothic elements — think an extra in a Harry Potter movie, GenZers in Ivy style and drab color palettes, and Neil Perry from “Dead Poets Society.” Among tweed blazers, brooding poetry, Lana Del Rey’s […]

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5 Things You Do Not Know About Online Thrifting


1. Thrift stores began as pushcarts in urban areas Secondhand clothing were mostly sold by Jewish immigrants, whose professional options were often constrained by anti-Semitism. Since Goodwill was founded in 1902, and after “thrift shop” was first coined in 1919, as well as the advent of the World Wide Web that facilitated the emergence of […]

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9 Killer Thrifting Tips


1. Have Some Stores You Love Explore and save your favorites. Beware of scams, as many stores are not vetted. Check out We Went And Rated The Top 10 Online Thrift Stores For 2021 for our personal faves. 2. Follow Stylish Sellers Follow sellers with wardrobes similar to your own style to get a curated […]

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Nail your summer style with these 2000s outfits as inspiration


2000s outfits are massively trending, and for a reason! These looks are effortless, cool, and just downright fun. We’ve seen style icons from Bella Hadid to Tiktok influencers taking hints from these iconic 2000s outfits and making them modern and fresh. As we come into the summer season, here’s how to nail your summer style […]

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9 Defining Themes in Fashion for 2021


Most industries were hit hard by the COVID-19 pandemic, and fashion was no exception. The fashion industry, due to its discretionary nature, is especially vulnerable, as physical storefronts have experienced declining activity and overall economic growth has plummeted. However, amid the pandemic and even pre-pandemic, certain themes have emerged that are reshaping the industry’s future […]

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